In her thought-provoking book “Frontiers in Product Innovation Strategy”, Prof. Diana Derval, Chief Investigator of the B Corp DervalResearch, invites leaders to rethink their approach of strategy to predict market outcomes, take measured risks, and innovate with a positive impact.
Join this playful session, and through lively business cases from various industries and geographies:
- get a fresh perspective on growth strategies and risk evaluation
- harness the power of behavioural sciences and adaptive management to take measured risks
- discover a new way to predict innovation response and market outcomes
- infuse sustainable practices in your strategy map.
Frontiers in Product Innovation Strategy book page: https://link.springer.com/book/10.1007/978-3-031-25823-7
https://2023.riskawarenessweek.com/talks/predicting-market-outcomes-and-taking-measured-risks/
Check out other risk management books
RISK-ACADEMY offers online courses

Informed Risk Taking
Learn 15 practical steps on integrating risk management into decision making, business processes, organizational culture and other activities!

ISO31000 Integrating Risk Management
Alex Sidorenko, known for his risk management blog http://www.riskacademy.blog, has created a 25-step program to integrate risk management into decision making, core business processes and the overall culture of the organization.

Advanced Risk Governance
This course gives guidance, motivation, critical information, and practical case studies to move beyond traditional risk governance, helping ensure risk management is not a stand-alone process but a change driver for business.